Leading Organisations

What matters

  • A sense of purpose
  • Direction - the big picture
  • Care for customers
  • Values, ethics
  • Innovation - change
  • Resilience

What to ask

  • Do we serve our customers?
  • Do we make this world a better place?
  • Is our direction right, clear and transparent?
  • What drives our actions, and do we regard all the consequences?

What to achieve

  • Customer loyalty
  • Employee loyalty
  • Value
  • Sustainability
  • Innovation, change
  • Clear messages